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Insurtech Market Set to Grow $77b by 2028

by Ella

The global insurtech market is on a trajectory for significant expansion, as projected by Technavio. Anticipated to grow by a substantial $77.41 billion from 2024 to 2028, it’s set to exhibit a compound annual growth rate (CAGR) exceeding 42.35%. This remarkable growth momentum is primarily being fueled by the pressing need to enhance business efficiency, with investors and insurtech firms increasingly collaborating.

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Nevertheless, the industry is facing a critical hurdle in the form of the high cost of investment. Despite this, the transformative power of technologies like artificial intelligence (AI) and machine learning cannot be overlooked. These are revolutionizing the insurance sector by facilitating personalized solutions, refining risk assessment, and streamlining operations. Additionally, real-time tracking via IoT devices and data analytics is strengthening risk monitoring and claims management, while cloud computing and blockchain are upping transparency and efficiency levels.

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The shift towards digital insurance has also magnified the importance of customer data. Predictive models are now providing valuable insights into purchase behavior and customer requirements. Big data and chatbots are enhancing customer interaction, and insurers are leveraging AI to offer personalized recommendations and decisions. Investor interest in insurtech is palpable, as seen in recent industry events where discussions revolved around integrating technology to simplify claims processing, cut down on fraud, and enrich customer experiences. However, challenges such as staff retraining for new systems and integrating solutions with existing services still need to be overcome.

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